What is the difference between aveda concept and lifestyle salons

The fund assigns a dollar amount based on your yearly purchases that can be applied to a variety of out-of-pocket marketing expenses, specifically those that help you co-promote the Aveda brand and yours locally. The total amount that you can be reimbursed depends on your Aveda purchases from the previous fiscal year. We have a dedicated section of our website that exclusively has Aveda fixtures, furniture and accessories, making it easy to shop and know exactly which items can be submitted for the Concept Benefits Program!

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Cookie Settings. We connect our salons and schools for ongoing recruitment. We provide the best local, one-on-one, full service support in the industry. Like a part of your team, they will help you conduct business-building events, client greetings, education, retail recommendations and merchandising. When you are connected to Aveda, you will have the force of a Marketing and Public Relations department, as well as national and global advertising to support your products.

Learn more about salon levels. See why. On an ongoing basis, Concept Salons enjoy educational funds based on purchases that can be directed to support programs of their choice. Concept salons can graduate to Lifestyle later. Once you are approved, it's time to prepare the salon for launch. Aveda salon owners are required to commit to sales goals and minimum monthly product orders. In exchange you receive benefits such as in-house signage, retail and point-of-sale literature, as well as gift-card sales support.

You gain access to the brand's vast online marketing library, from which you can download promotional art and marketing materials. In-store tools, such as shelf-talkers and posters, are used to reinforce services and promotions.

Use these tools to develop plans for a grand opening. The primary reason to become an Aveda salon is to benefit from the retail sales. It's important to train staff to make the service-to-retail connection. Every Aveda product used on clients can be sold in the retail area.